Colour Printing

by admin on August 3, 2008

One of the things I encounter often with clients is the belief that the output they get from their consumer market home bubble jet printer is exactly what they’ll see if they give the file to me and have it printed on a commercial press. This misunderstanding is often further clouded by the belief that the colours they’re seeing on their screen is what I’m looking at when I load their files into my system. It is highly unlikely  that my display device will show a colour exactly the same way as the display device of one of my clients because of the many variations in video cards, monitors etc.

There are always differences in the output from a commercial CMYK (cyan, magenta, yellow, black) press and a colour bubblejet – whether the bubblejet is using RGB (red, green blue) or CMYK cartridges. A useful article covering the basics of colour printing can be found here (Wikipedia). Hopefully this will help shed a little light on your understanding of colour and a commercial press as you move toward your next print project.

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